Which Social Media Platform Is Best For Advertising?
Sankt-Petersburg Russia November 11, 2017: Apple iPhone 7 on wooden table with icons of social media facebook, instagram, twitter, snapchat application on screen. Smartphone Starting social media app.

Which Social Media Platform Is Best For Advertising?

Social media advertising is one of the most effective marketing methods that a small business has at its disposal. Social media platforms concentrate a large and diverse audience that's increasingly…

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How A/B Testing Can Strengthen Your Email Campaigns
Man working with a laptop. Emails list on the screen, office background

How A/B Testing Can Strengthen Your Email Campaigns

Email campaigns are a central pillar of modern digital marketing. The numbers don't lie: 59% of users say emails influence their purchasing decisions, and 80% of business professionals believe email…

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